beIN SPORTS is a streaming service which shows a range of sports worldwide, while also providing news and other entertainment to its viewers.
Objectives:
To grow the beIN SPORTS brand and viewership amongst younger Australia Football fans.
beIN Sports
Deliverables:
I Want It Yesterday identified new Creators which beIN SPORTS could leverage to connect with younger Australian fans.
Fully outsourced production of a weekly football magazine show (30 mins), delivered to beIN Connect, Kayo Sports, and Fetch, including local/global news headlines, Aussies abroad, exclusive interviews, and EA SPORTS FIFA gaming segments.
70+ Weekly Episodes.
Sponsor Activation Content for BET365 & La Liga